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Dover Police use lighter side of social media to bring results

Craig Anderson
Posted 2/2/20

City police used a photograph of Prince Harry to attract job applicants via Facebook last week. Submitted photos/Dover Police Department DOVER — And the social media hits just keep on coming for …

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Dover Police use lighter side of social media to bring results

Posted
City police used a photograph of Prince Harry to attract job applicants via Facebook last week. Submitted photos/Dover Police Department

DOVER — And the social media hits just keep on coming for Dover Police.

Last week, a light-hearted Prince Harry-inspired Facebook post promoted recruiting efforts for an extremely serious career.

The item reached 407,000 people in two weeks, prompting dozens of emails to the department that brought at least 20 job applications submitted.

About 25 percent of Dover PD’s 80 or so job applications on file arrived after the Prince Harry post, which included his image.

“In regards to recruiting, not only does it help us get more applicants, but it also sells the fact that despite the serious nature of our line of work, that the Dover Police Department is a great and fun place to have a law enforcement career,” spokesman Master Cpl. Mark Hoffman said.

On Tuesday, a headline read “HEY, MR. (LAST NAME)! CAN YOU COME CLAIM YOUR STUFF?

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